Low effort—High vibes—Long lasting softness
Let’s be real: caring for clothes shouldn’t feel like a full-time job. Especially when you’ve already made the conscious choice to wear better.
At naaja, our Organic Cotton wardrobe is designed to elevate your everyday — with softness, breathability, and low-impact comfort.
But even the softest, kindest clothes need a little TLC to stay fresh, fluffy, and wearable for years.
And thankfully, it doesn’t take much!!
Here are 4 super doable (and oddly satisfying hacks) to keep your naaja staples looking & feeling elevated — with very minimal effort.
🌬️1.Steam in the Shower—Seriously
This is our all time favourite hack and one that we’ve been using for years and here’s why it works:
Ironing can flatten organic fibers, making them feel stiff over time. Steaming gently relaxes the fabric, revives softness, and smooths wrinkles.
Don’t own a steamer?? Don’t worry. Just use the one you already have: your bathroom.
Letting your tee or hoodie hang out while you shower helps soften wrinkles and makes you feel like someone who has their life together.
How to do it:
-
Hang your garment up before your hot shower.
- Shut the door and let the steam do its thing (bonus points for aromatherapy vibes).
- After 15–20 minutes, smooth out the fabric with your hands.
Wrinkle-free, fresh, and no ironing injuries in sight. It’s giving: functional self-care.
🧴 2. Vinegar Rinse for Natural Softness (No Funky Smell, Promise)
This one ingredient is seriously easy to reach and it’s probably already in your kitchen!!
Why it works:
Conventional fabric softeners coat your clothes in chemicals that actually stiffen natural fibers over time. But white vinegar naturally softens, deodorizes, and protects fabric — without buildup.
Caution : Please avoid any other vinegar such as Apple Cider or Balsamic (we’re caring for clothes here, not making a salad)
How to do it:
- Pour ¼ cup of white vinegar into the rinse cycle (not wash cycle)
- Skip the softener aisle forever
- Wash cold only, love long
Soft, clean, and toxin-free — just the way your naaja pieces were meant to be.
🌾 3. Let It Rest Between Wears
We know this one’s hard because you’re not gonna want to take them off (EVER), but here’s why it works:
Organic cotton is naturally breathable, so it doesn’t trap odors the way synthetic fabrics do. Giving your clothes a day or two to rest helps the fibers bounce back and keeps them fresher longer.
How to do it:
- Hang your piece in a cool, dry spot — not your floordrobe
- Let it chill for a day or two
- Only wash when it really needs it (and we mean really)
(Need a refresh without washing? You’re gonna love hack #4 👇)
🧊 4. Freeze to Freshen (Yes, next to the peas)
Why it works:
Stick your garment in the freezer. Sounds bizarre. Works brilliantly. The cold kills bacteria that cause smells — no soap, no water, no drama.
How to do it:
- Fold it up, pop it in a zip bag
- Freeze overnight
- Let it thaw and voilà — fresh as new
Make sure it’s not wet, unless you want it coming out like a popsicle!
Just clear a freezer spot next to your peas, chill it overnight, let it thaw for 5 mins the next day, and boom — fresh and ready.
Sounds strange — works wonders. Especially after a quick wear.
Final Thought : Sustainability Doesn’t Have to be Extra
Your Organic Cotton wardrobe already has the planet in mind — now it just needs a little love from you. These hacks are simple, practical, and slightly weird (in the best way). Most importantly, they help your clothes last longer, stay softer, and keep doing good.
Because true sustainability doesn’t end at checkout — it lives in how we love and care for what we already have.
When it’s time to welcome something new into the rotation, choose pieces made to last.
Explore our latest organic cotton arrivals — consciously made, lovingly worn.
💭 Love this guide?
Share it with your sustainably curious friends. Or just screenshot tip #4 to blow someone’s mind.